Game Developer King Now Owns The Trademark On The Word 'Candy' In Games And Clothing

The US Patent and Trademark Office, in its infinite and infallible wisdom, has opted to approve a trademark filing from King, the developer of the wildly popular game Candy Crush Saga. King was seeking a trademark on the word 'candy' in the context of games and clothing (for some reason), and it appears the attorney who examined the request thought King had a sufficiently strong case, so here we are.

In all seriousness, it's hard to dispute Candy Crush Saga is very well known in casual gaming circles, but has it really risen to the level of trademarking a simple dictionary word?

Done With This Post? You Might Also Like These:

• [Bonus Round] Farm Heroes Saga, Division Cell, And The Sheepening


• [New Game] Chillingo And Wicked Witch Launch Catapult King Into Google Play


• This Tasty Cotton Candy Is A Dual-Core Android Powerhouse On A (USB) Stick


• [Update: It's Back] 'GameStick' Is Now The Subject Of An Intellectual Property Dispute And Has Been Suspended From Kickstarter

Game Developer King Now Owns The Trademark On The Word 'Candy' In Games And Clothing was written by the awesome team at Android Police.

Android Match