Google confirms it will block ads from non-compliant sites in Chrome, starting in early 2018

About two months ago, the Wall Street Journal reported that Google would add an ad-blocking feature into the Chrome web browser. Similar to AdBlock Plus' default setting, Chrome would block ads deemed unacceptable (such as pop-ups, auto-playing video ads, etc). Google has now confirmed this, and shared further details about how it will work.

In a post on the company's blog, Google announced that it is joining the Coalition for Better Ads, an industry group attempting to improve online ads.

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Google confirms it will block ads from non-compliant sites in Chrome, starting in early 2018 was written by the awesome team at Android Police.

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