Google's Nest is officially in competition with Apple HomeKit






Not that this is any sort of surprise, but Google has finally announced a developer program for the Nest division. The timing couldn't be much better since I just finished writing about why I'm looking forward to the primary mobile players, Apple and Google, integrating "Internet of Things" hooks into their respective operating systems.


"Works with Nest" is a set of APIs that manufacturers of light bulbs, cars, laundry machines, or whatever else you can think of, will be able to integrate with products built by Google. But watch the 4 minute YouTube video on the Nest developers homepage and you'll notice Google's branding is absent. That's probably a smart thing. Perhaps the general public has privacy concerns, and by keeping the Nest brand separate from the Google brand, this can be avoided to some degree. Let's face it … those of us reading Connectedly, iMore, Android Central and other tech websites are in the minority. Most buyers don't know Google owns Nest.





















Android Match

Post a Comment