EA tests the limits of good taste, purchases Glu Mobile for $2.1 billion

Bigger pipeline, bigger revenues

Perhaps Electronic Arts figured it was about time to start milking the cash cow that is mobile gaming: it has announced its intent to buy publisher GluMobile, known for its freemium all-encompassing titles like "Kim Kardashian: Hollywood," "Cooking Dash," and 2013's "Frontline Commando: D-Day," for $2.1 billion — a 36% premium on its market capitalization up to today.

Unlike many other companies, Glu's 2020 ended with revenue gains as it reported fourth quarter revenues of $141 million (up 32% year-over-year) and full-year income of $20.4 million (up 129%).

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EA tests the limits of good taste, purchases Glu Mobile for $2.1 billion was written by the awesome team at Android Police.


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