CEO and founder of Nest, Tony Fadell, says that Nest will not be running ads on its thermostats. The news comes ofter the Nest Protect smoke detectors were formally recalled due to a possible flaw as well as an SEC filing that implied that Nest planned to put ads on their thermostats.
Nest previously stated that they wanted to separate their future plans from those of Google, saying that they had no intention of sharing their user data with Google. Fadell tried to clarify by saying that Nest was being independently run from the rest of Google, and that ads were not the right thing for the Nest user experience. This comes after a statement from Google saying that “a few years from now, we and other companies could be serving ads and other content on refrigerators, car dashboards, thermostats, glasses, and watches, to name just a few possibilities.”
Source: Recode
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